Monday, June 18, 2007

Interest groups use ads to show their commitment - SignOnSanDiego.com

Interest groups use ads to show their commitment - SignOnSanDiego.com: "In 1994, opponents of a plan to provide universal health coverage had the airwaves to themselves. Their famous ad featuring Harry and Louise, a fictional middle-class couple who complained about a sweeping national health plan spearheaded by Hillary Rodham Clinton, helped sink the proposal. Now the firm that produced the ad, Goddard Claussen, is back on the job, running a $2 million effort by Blue Cross of California warning about the dangers of overhauling California's health care system. "