Monday, April 1, 2013

CAN MASS MARKETING HEAL THE SPLITS ON 'OBAMACARE'?


CAN MASS MARKETING HEAL THE SPLITS ON 'OBAMACARE'?-associatedpress: With the nation still split over President Barack Obama's health care law, the administration has turned to the science of mass marketing for help in understanding the lives of uninsured people, hoping to craft winning pitches for a surprisingly varied group in society.