Drug Group Sets Marketing Code - WSJ.com: "The drug industry's trade group on Thursday unveiled a new marketing code of ethics that some critics said would do little to curb its influence on doctors.
The trade organization, PhRMA, said the new code would prohibit member companies from distributing items like pens bearing drug names. It also bans restaurant meals provided to doctors and suggests that companies set individual caps on the amount they pay physician speakers. PhRMA's member companies unanimously endorsed the code, and firms including Eli Lilly & Co., Johnson & Johnson, Pfizer Inc. and GlaxoSmithKline PLC issued statements supporting it."
